Zeynep Tufekci: "How social media took us from Tahrir Square to Donald Trump"

August 14, 2018

UNC School of Information and Library Science Associate Professor Zeynep Tufekci explains how digital technologies went from instruments for spreading democracy to weapons for attacking it in a new analysis published by MIT Technology Review.

"Digital platforms allowed communities to gather and form in new ways, but they also dispersed existing communities, those that had watched the same TV news and read the same newspapers,"  Tufekci writes. "Even living on the same street meant less when information was disseminated through algorithms designed to maximize revenue by keeping people glued to screens. It was a shift from a public, collective politics to a more private, scattered one, with political actors collecting more and more personal data to figure out how to push just the right buttons, person by person and out of sight."

Click here to read the full piece "How social media took us from Tahrir Square to Donald Trump."